For an industry responsible for delivering some of the world’s most complex projects, property development has long lacked technology built specifically for its needs. This gap is becoming increasingly visible as markets such as the UAE experience rising demand for villa flips, large-scale renovations, and high-rise residential developments — all requiring faster decision-making, tighter cost control, and clearer oversight.

While the market is crowded with tools labelled as property management software, construction software, or construction management platforms, few are designed around the realities of developers themselves. That gap is now being addressed by Morta, a new technology platform positioning itself as the first fully specialised software for property developers to launch across both the UK and the UAE.

Morta was born from experience rather than theory. One of its founders spent more than two decades working as a property developer, navigating land appraisals, planning approvals, budgets, contractors, compliance requirements, and delivery timelines. Throughout that time, the same challenge persisted: there was no single platform capable of managing the entire property development lifecycle in one place.

Instead, developers relied on a fragmented mix of spreadsheets, email chains, sales-focused CRMs, and contractor-led construction management systems. Sales tools tracked leads but ignored delivery. Construction platforms managed tasks but lacked financial and approval visibility. Traditional property management software focused on post-handover operations, leaving the most complex and risk-intensive stages of development unsupported.

Recognising this structural gap, the founder partnered with a technology specialist to build a platform around real developer workflows, rather than adapting generic CRMs or repurposed construction software. Over a two-year development period, Morta was designed specifically for teams managing multiple projects, stakeholders, and regulatory environments.

The result is a unified platform that functions as both a real estate development CRM and a construction management CRM, purpose-built for developers. Morta brings together land appraisals, opportunities, approvals, budgeting, tendering, contractor management, document control, reporting, and post-handover processes into a single system, providing real-time visibility across entire development portfolios.

Unlike many real estate technology launches in the region, Morta entered the market quietly, without large-scale campaigns or promotional fanfare. Yet the response from developers in both the UK and the UAE was immediate. Early adopters have described a sense of relief at finally seeing property development software that reflects the true complexity of their operations.

Morta’s focus on the UK and UAE markets is deliberate. Both regions are characterised by high development activity, regulatory scrutiny, and financial complexity, yet have historically relied on technology adapted from adjacent industries. As expectations around governance, transparency, and operational efficiency continue to rise, demand for specialised systems is accelerating.

While Morta remains a young company, strong word-of-mouth within the development community suggests it may be signalling a broader shift in how property developers approach technology across both markets.