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Japan Travel Fair 2025 Sparks Excitement for Filipino Travelers with Cultural Exhibits and Performances
Japan Travel Fair 2025 Generates Excitement Among Filipino Travelers with Cultural Exhibits and Performances.
MAKATI, Philippines — The Japan Travel Fair 2025 attracted an enthusiastic crowd of travel aficionados who gathered at the Glorietta Activity Center on the weekend of February 22-23, eager to explore the rich tapestry of experiences awaiting them in Japan. Organized by the Japan National Tourism Organization (JNTO), the event served as a vibrant showcase of Japan’s diverse travel offerings, from its breathtaking natural landscapes to its exquisite cultural heritage and seasonal festivities. Attendees were immersed in the captivating charm of Japan as they discovered unique destinations and experiences that promise to make their next visit truly unforgettable.
Visitors were greeted by a vibrant and diverse array of exhibitors hailing from both Japan and the Philippines, each offering a wealth of experiences ranging from enticing travel deals to invaluable firsthand insights about must-visit destinations.
Among the exhibitors, representatives from the enchanting City of Sapporo showcased its mesmerizing snowy skylines, inviting attendees to imagine winter wonderlands filled with dazzling lights and frosty charm. Hakuba Village captivated the audience with its picturesque charm, presenting itself as a hiker’s paradise where adventurers can immerse themselves in the breathtaking beauty of Japan’s four distinct seasons amidst majestic mountain ranges.
Additionally, the exhibits from Expo 2025 Osaka, as well as the prefectures of Kanagawa, Ishikawa, and Nagano, highlighted the unique wonders and cultural treasures each region has to offer, promising visitors unforgettable journeys filled with exploration and discovery.
Meiji delighted attendees with their Japan-exclusive chocolate treats, each bite igniting curious and sweet smiles as guests savored the authentic flavors that transported them to Japan. Meanwhile, the joint local government organization J.Clair Singapore captivated visitors with beautifully crafted brochures that showcased the hidden gems and remote areas of Japan, inviting them to explore beyond the usual destinations.
Prominent organizations such as JR East, Nagoya Central Japan International Airport, TOBU GROUP, and Railway Trip in Kansai offered invaluable information to travelers, sharing expert insights on the most efficient and enjoyable ways to navigate the sprawling landscapes of Japan.
On the Philippine side, major airline partners like All Nippon Airways (ANA) and Japan Airlines (JAL) showcased their exceptional services, while Philippine Airlines (PAL) enticed guests with attractive promotions and exclusive deals on flight tickets. Travel specialists such as Attic Tours, JTB Asia Pacific, Rakso Air Travel & Tours, Universal Holidays, and JCB International Asia Pacific presented an array of exclusive travel packages and promotions, helping Filipinos transform their dream of visiting Japan into a vibrant reality.
Each booth brought a kaleidoscope of unique travel experiences to the forefront, enticing attendees with a glimpse into the adventures that awaited them. The fair transcended mere travel exposition, immersing visitors into the vibrant and exhilarating world of Japan’s entertainment scene.
The first day set a lively tone as the charismatic idol group Link Start electrified the stage, captivating a sea of anime and J-pop enthusiasts with their infectious energy and dynamic choreography. Following their spirited performance, the Filipino alt-rock duo, Kena Yokie & Miyuki, enchanted the audience with their heartfelt renditions of OPM classics reimagined in Japanese. Their raw vocal talents shone through as they covered beloved anime songs, eliciting emotional responses from the crowd.
As the day progressed, the thunderous rhythms of the taiko drummers from Groove Manila resonated throughout the mall, their powerful beats transforming the space into a celebration of culture and artistry. With each resounding strike, curious onlookers were drawn in, joining the festivities and marking the performances’ crescendo with exuberance.
On the second day, excitement reached new heights with an even greater turnout, as eager attendees arrived early, buzzing with anticipation for the performances. The stage was graced by the remarkable Sharlla Mae Cerilles, the 18-year-old prodigy who has captured hearts and accolades alike. Her set, a delightful fusion of cherished Japanese and Filipino songs, soared through the air, maintaining an atmosphere of joyful energy and vibrant connection.
As the afternoon unfolded, the dynamic energy of the Japanese boy band and popular Kapuso recording artists, Skygarden, filled the air with an exhilarating fusion of Japanese rock and the iconic sound of Original Pilipino Music (OPM). This electrifying blend, affectionately dubbed “Japinoy Rock” by their devoted fans, set the stage ablaze and ignited an infectious enthusiasm among the audience.
Following this vibrant performance, the atmosphere shifted as the hauntingly beautiful melodies of the traditional koto took center stage. Performed by a talented musician from Groove Manila, the delicate notes of this ancient instrument added an authentic cultural richness, captivating the crowd with its serene and evocative sound.
The day culminated in a spectacular showcase by the award-winning Hiraya Cosplay, where the artistry of expertly-crafted, anime-inspired costumes dazzled attendees. Fans were enthralled as they got a close-up look at the meticulous details and creativity that brought their favorite characters to life, creating a vibrant tapestry of color and imagination.
From morning until evening, the main stage remained a bustling focal point, drawing crowds eager to cheer, snap photos, and fully immerse themselves in the captivating blend of modern and traditional Japanese entertainment that defined the event. Each moment was a celebration of culture, creativity, and community, leaving a lasting impression on all who attended.
Beyond the performances, the fair kept visitors engaged with a range of interactive activities.
- Lucky Draws were held three times each day, offering attendees who answered the survey the chance to win exclusive Japan-themed prizes, such as admission tickets to Universal Studios Japan, travel passes, and souvenirs.
- Quiz competitions and dance performances encouraged audience participation, adding to the lively atmosphere.
- The Stamp Rally Challenge had visitors exploring the venue to collect stamps, with winners receiving special rewards.
- Early visitors each day were treated to a set of Japanese-themed erasers, including a lucky Maneki Neko.
- At the Visit Japan (VJ) Booth, attendees who completed surveys or downloaded the app received original giveaway items.
- Two themed photo spots–one featuring a scenic Japanese spring landscape and another showcasing a Super Mario and Donkey Kong-inspired background by Universal Studios Japan gave guests a fun way to capture their experience.
Amidst the bustling backdrop of the weekend, the Japan Travel Fair 2025 showcased a captivating blend of Filipino and Japanese cultures. The atmosphere buzzed with excitement as visitors were treated to high-energy performances that celebrated the rich artistry of both nations. Interactive travel exhibits allowed attendees to dive deep into Japan’s vibrant traditions, offering a taste of the country’s unique charm while wrapped in a warm, engaging local ambiance. This immersive experience not only sparked wanderlust but also helped many dream about their ideal vacations. With an increasing array of budget-friendly flights and enticing travel promotions, exploring Japan’s dynamic culture has become more accessible than ever for Filipinos.
For more updates and future events, follow Visit Japan Philippines on Facebook (@visitjapan.ph) and Instagram (@visitjapanph).
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Japan Travel Fair 2025 Sparks Excitement for Filipino Travelers with Cultural Exhibits and Performances
Melo Villareal
Out of Town Blog
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