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Property developer optimistic for strong mid-range sales outside MM


<p><strong>ATTRACTIVE</strong>. The proposed Saludad township project of PHINMA Group of Companies in Bacolod City. The conglomerate on Thursday (Oct. 9, 2025) said sales of mid-range priced condominium units in provincial areas remain resilient, unlike in Metro Manila, as noted in a recent report of a property consultancy firm.<em> (Photo courtesy of PHINMA)</em></p> <p>” /> </p> <p>ATTRACTIVE. The proposed Saludad township project of PHINMA Group of Companies in Bacolod City. The conglomerate on Thursday (Oct. 9, 2025) said sales of mid-range priced condominium units in provincial areas remain resilient, unlike in Metro Manila, as noted in a recent report of a property consultancy firm.<em> (Photo courtesy of PHINMA)</em></p> <p>MANILA – Issues regarding the lower take-up of mid-range condominium units are primarily a problem in Metro Manila and have not affected regional areas, a major conglomerate involved in real property development said.</p> <p>Leechiu Property Consultants, in a report Monday, noted the soft take-up in the middle-income segment for the residential market, or the units priced between PHP2.3 million and PHP4 million, as of the third quarter of 2025.</p> <p>Its data show that while the middle-income segment posted an annual jump of 32 percent, its quarter-on-quarter performance is down by 17 percent, the only negative output among all the segments.</p> <p>However, PHINMA Group of Companies, in a statement sent to the Philippine News Agency Thursday, said take-up of the units on its 21-hectare mixed-use township project in Bacolod City, dubbed Saludad, continues to attract “steady interest from both Bacolod residents and Bacolodnons abroad.”</p> <p>One of the buildings in the township program is called Maayo Terraces Tower 1, a mid-rise condominium, and since its launch last April, sales have reached 36 percent.</p> <p>“Early inquiries for Maayo Terraces reflect a positive market response to Saludad’s vision of integrated, community-centered living—proof that Bacolod’s demand remains healthy and values-driven,” it said.</p> <p>Also, sale of residential lots under the Likha Estates is now at 27 percent a year after its release, while commercial lots take-up has reached 23 percent, the statement reads.</p> <p>It explained that “while Metro Manila experiences some cooling in the mid-income segment, regional markets like Bacolod remain active and resilient.”</p> <p>“Saludad is designed for the growing segment of professionals, BPO/KPO (business process outsourcing/knowledge process outsourcing) employees, OFWs (overseas Filipino workers), and families seeking quality homes in livable, well-connected communities beyond the capital,” it said.</p> <p>Asked about plans for additional projects that will cater to the middle-income segment, PHINMA cited opportunities both in the Visayas and Mindanao.</p> <p>“Beyond Bacolod, PHINMA Properties continues to expand into other key cities across the Visayas and Mindanao, where the property market remains healthy, vibrant, and full of potential,” PHINMA said.<em> (PNA)</em> </p> </div> <div class=

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